Introduction
One of WooCommerce’s main advantages over competing e-commerce platforms, aside from WordPress’s inherent flexibility, is its enormous library of both free and paid WooCommerce extensions.But how can you sort through the thousands of possibilities available and select the top WooCommerce plugins for your store?It’s possible that you won’t need to use every plugin and that you will require one that isn’t on this list. However, gathering plugins that are well-reviewed and helpful for the majority of WooCommerce stores is the main objective. Remember that the majority of these plugins can be substituted with Elementor’s WooCommerce Builder.
What to Consider When Choosing a WooCommerce Plugin
Even though WooCommerce is a full-featured e-commerce platform, many more functions are still restricted to plugins. You might wish to, for instance, provide gift cards, monitor shipments, enhance the look of your store, examine consumer behaviour, or establish a connection with an SMTP sending provider.You may increase the functionality of your online business by using WooCommerce plugins.Determine the features your WooCommerce store is lacking and what you need to add to boost business performance before selecting a plugin. Next, choose the plugin that has the most features you require. Additionally, you want to look through the accessible plugins, evaluate features, costs, and support choices, as well as user reviews. Our selection of the top WooCommerce plugins for 2024 is shown below:Ready to check them out? Let’s dig in
Elementor Pro
For those who do not know, Elementor is a drag-and-drop visual page builder plugin.You may apply Elementor to your WooCommerce store using a variety of tools included with Elementor Pro.You first gain access to Elementor WooCommerce Builder, which is a visual, drag-and-drop interface for creating themes for your shop archive and individual product pages.You’ll have access to 19 distinct WooCommerce widgets to assist you in accomplishing this, allowing you to show a product’s title, price, stock, upsells, and more.You may optimise the layout of each product page by creating various templates and assigning them to different goods.You also have access to all other Elementor Pro tools, such as Elementor Popup Builder, in addition to the WooCommerce widgets.You can also construct a variety of popups for your WooCommerce store using the Popup Builder function. You have access to all of the previously stated WooCommerce widgets as well as the entire Elementor interface, so you may utilise your popups to advertise:
- One or more goods (with a “add to cart” button included)
- Discounts and additional promotions
- Use the Form widget for email marketing opt-ins (subscribe to receive a voucher delivered to your email address, for example).
Price: There is no cost associated with the basic Elementor plugin. With the majority of WooCommerce’s capabilities, Elementor Pro is available for $49.
HubSpot for WooCommerce
Although HubSpot is a well-known provider of CRM software, you may not be aware that they also have a strong WooCommerce store extension.You may add marketing features to your WooCommerce store with the help of the powerful HubSpot for WooCommerce plugin. You can quickly integrate your WooCommerce order data and customers with HubSpot’s robust CRM by using this free plugin. When a customer completes a purchase on your website, you can sync that information as a deal. Additionally, to facilitate the process of extracting insights from your current data, you have the option to sync historical customer data when you first start off.With HubSpot, you may obtain all-in-one value for your store without having to handle many marketing plugins. Features in this plugin are especially made for WooCommerce companies.Among these characteristics are:
- launching follow-up marketing with contacts who left things in their shopping carts
- launching promotions to greet new clients
- launching re-engagement efforts for users who haven’t visited your website in a long time
Cost: Installing and using the HubSpot for WooCommerce plugin is free. The whole HubSpot software package is free to use, but the Pro plan ($50/month) and higher offer access to some capabilities.
Booster for WooCommerce
Similar to the Jetpack plugin, but specifically for your WooCommerce store, is Booster for WooCommerce.That is to say, instead of focusing on only one feature, it offers more than 100 unique customisation options for your WooCommerce store.But fear not—everything is modular, so you can stay away from bloat. Specific modules can be selected for activation, and deactivated components won’t slow down your store.The eight categories of Booster for WooCommerce adjustments are as follows:
- Prices and currencies
- Button and price labels
- Products
- Cart and checkout
- Payment gateways
- Shipping and orders
- PDF invoicing and packing slips
- Emails and misc
We are unable to display every module because there are over 100 distinct ones. Here is where you may view them all.
Pricing: WordPress.org offers a free edition. The Pro edition costs $49.99. On this page, you can view the various modules that are offered as Pro versus Free.
Metorik
Metorik is a WooCommerce store email automation and reporting tool with one of the most elegant and user-friendly interfaces you’ll find.It originates from Bryce Adams, a former Automattic engineer who left to start Metorik after contributing to the development of the main WooCommerce plugin.To start, Metorik enhances WooCommerce reporting. You may explore your data in great depth, use segments based on hundreds of filters to extract the precise information you require, and even build bespoke dashboards.You can also collect crucial subscription data with WooCommerce for membership sites, such as monthly recurring revenue (MRR), churn, and more.Additionally, Metorik has the ability to import all of your past data, so once you start using it, nothing will be lost.Metorik started as a pure reporting tool, but Bryce has since added features such as:
- Abandoned cart emails
- Support integrations – integrate customer profiles and order histories right in your support tool (such as Zendesk or Help Scout)
Price: Based on your store’s monthly order volume. Plans start at $20 per month for 100 orders per month.
Stripe Payment Gateway
Since the official Stripe payment gateway plugin for WooCommerce is already included in the setup wizard, we were hesitant to integrate it.Nevertheless, we’re keeping it here since, if we could only highlight one payment gateway plugin, this one would be it.Stripe offers competitive pricing, user-friendliness, and support for over 40 countries and 135 currencies. Google Pay and Apple Pay are also supported.All in all, Stripe is an excellent place to start if you’re unsure about the payment gateway you should utilise.
Cost: Nothing
Kiwi Sizing for WooCommerce
With the help of Kiwi Sizing’s robust sizing chart, retailers can quickly and easily develop layouts and designs that complement the style of eCommerce brands without knowing any code. Furthermore, three distinct Size Recommenders are available for a variety of store kinds. For fashion retailers, Kiwi Sizing helps customers get the right size the first time, cutting down on shipping expenses from returns and boosting sales and conversion rates.Currently, more than 13,000 retailers use Kiwi Sizing to show accurate size charts and fit recommenders for their patrons. The most sophisticated sizing plugin for WooCommerce is called Kiwi Sizing.
- Strong size chart that lets users design the layouts they want. (Many tabs, pictures, movies, tables, and many other features to improve the user experience.)
- A sophisticated size table with built-in automatic unit conversions. displays the local measurement standards and locates the consumer automatically.
- In-app analytics and Google analytics integration .
Cost:
- Free.
- Monthly Free Premium: $7.49 USD
- Final: $14.99 USD per month
Kiwi Sizing has a free plan that is ideal for beginning online retailers. You can upgrade to the premium plan as your company grows to access more features.
Post SMTP Mailer/Email Log
Although Post SMTP Mailer/Email Log is not a WooCommerce-specific plugin, WooCommerce stores really benefit from it.You can send transactional emails from your store by connecting to an SMTP sending service with this WordPress plugin. In case you are unfamiliar with the word, transactional emails are emails that are automatically generated, like:
- Order confirmations
- Shipment notifications
- New account welcome
- Password reset emails
By default, the way that WordPress sends these emails is not reliable. Instead, you need to use a dedicated sending service such as:
- SendGrid – free for up to 100 emails per day.
- Mailgun
- Amazon Simple Email Service (SES)
After selecting a provider, Post SMTP Mailer/Email Log will assist you with integrating it with your WooCommerce store.This topic is covered in greater detail in our WordPress SMTP tutorial.
Cost: The plugin is completely free. Nevertheless, it must be paired with a third-party sending service, which, depending on how much you use, may need payment. The greatest choice for a free mailing service is SendGrid.
Google Analytics Plugin for WooCommerce
Did you know that Google Analytics has a built-in function called Enhanced Ecommerce specifically for online retailers?
It allows you to track your buying habits within Google Analytics (you can also use any of the other reporting options in Google Analytics to analyse your shopping habits).
You’ll be able to track:
- Product page views
- Adding and removing products to/from shopping carts
- Started, abandoned, and completed transactions
You can also view dedicated e-commerce reports that let you see:
- Revenue and conversion rate data for your entire store and individual products
- Average transaction quantity and value
- Refunds
- Drop-off rates (e.g. someone who added an item to their cart but never checked out)
- Coupon usage/success
However, you must provide Google Analytics with more data from your online business in order for this feature to function. This plugin aids you in achieving that.In just a few minutes, you can have enhanced ecommerce tracking up and running with this plugin.The plugin’s premium edition offers support for Facebook Pixel along with a few more options, but the free version lets you use most of the reports.
Pricing: WordPress.org offers a free edition. The $135 pro version includes lifetime updates.
CartFlows
Using sales funnels, CartFlows is a freemium plugin that optimises the WooCommerce checkout process.If the concept of a sales funnel is unfamiliar to you, it is essentially a set of procedures that a customer must go through in order to complete their purchase. To increase your revenue, you can include order bumps and upsells during the steps.If you are familiar with ClickFunnels, you may consider it a WooCommerce-based substitute for that programme.It allows you to totally revamp the WooCommerce checkout process, to start with. You can use Elementor (or other page builders) to customise everything and import pre-built templates to create the design for your checkout.
Then, you can include:
- One-click order bumps
- Unlimited upsells or downsells
For stores where you sell fewer interrelated products, CartFlows and its funnel strategy are a great choice. This enables you to optimise your revenue by fully utilising order bumps and upsells/downsells.
Cost: Free version with limited availability. The price of the paid edition is $299.
Omnisend
High-growth WooCommerce retailers can reach and convert their customers on a single platform with Omnisend’s many linked channels and comprehensive marketing automation toolkit. Omnisend is an e-commerce-focused marketing automation software that seamlessly connects with WooCommerce and WordPress.
Omnisend is quick and simple to use, despite the fact that it may sound complicated to implement. You can be up and running in a matter of minutes by using a drag and drop visual builder for all creatives along with a tonne of customisable templates. WooCommerce can now perform targeted, interesting marketing activations based on segmented, instantaneously passed visitor behaviour data thanks to Omnisend. By using clever audience segmentation for purchasing, browsing, campaign behaviour, or profile data, you may offer your customers targeted messaging.Omnisend also helps you build your email list by offering sign-up forms, pop-ups, landing pages, and more. Like with email, you can use Omnisend’s visual builder to create and customise your email capture forms and update them to capture phone numbers for SMS too. Omnisend offers a free plan. Paid plans start at just $16 per month.
Conclusion
That concludes our list of the top WooCommerce plugins, which should benefit the majority of stores.It goes without saying that we cannot cover every single helpful plugin because there are thousands of them available. Thus, please leave a comment if you are aware of any further WooCommerce plugins that you believe would be useful for the majority of stores.
Top 5 Ecommerce Website Development Agencies In The USA FAQ
WooCommerce is a free WordPress plugin that transforms your website into a fully functional ecommerce store. It’s popular because it’s highly customizable, scalable, and integrates seamlessly with WordPress, making it accessible for users of all technical levels.
WooCommerce plugins are specifically designed to extend the functionality of WooCommerce stores. While they are installed and managed like regular WordPress plugins, they add ecommerce-specific features and enhancements.
WooCommerce plugins can enhance your online store by adding features such as advanced shipping options, payment gateways, inventory management, customer reviews, marketing tools, and analytics, improving both the user experience and store management.
Both free and premium WooCommerce plugins are available. Free plugins offer basic functionalities, while premium plugins, which come at a cost, provide more advanced features and dedicated support.
Choose WooCommerce plugins based on your store’s specific needs, such as payment gateways, shipping options, and marketing tools. Look for plugins with good reviews, regular updates, and reliable support. Consider starting with essential features and adding more as your store grows.
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